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Thermo Fisher Scientific Biotech Campaign
This overarching umbrella creative campaign for Thermo Fisher Scientific scaled across multiple tiers in the Biotech category. The goal of the campaign’s look was to resonate universally while allowing for customization at various levels with creative assets. I wanted to ensure there is a message of scalability, efficiency, and strong partnership as well as a connection through the mosaic visuals used. Overall, this campaign garnered significant acclaim and recognition.


